Selling a home is impacted by several different factors. Some may be out of your control, like market trends, an unconventional property type, or seasonality. However, sellers can always work to create a great home listing. When listing Malibu homes, partner with an agent. They can help you price your home, stage your property, and market the listing. This decreases the odds of your home listing lingering on the market.
An agent has the tools necessary to make a comparative market analysis. This is when they analyze the prices of similar properties to yours on the market. They also take into consideration the specifics of your property.
Stage your property
When staging your home, clean and declutter spaces. This helps rooms look as spacious as possible. Depersonalize areas by taking down personal photos and decorations. Also, find the right balance of furnishings. Over furnishing and underfurnishing a room makes a space appear smaller than it is. Give buyers a good sense of how their belongings will fit in a space by paying attention to the rooms’ flow.
Take professional photos
When taking photos of coastal locations like Malibu, use additional tools like a drone to capture the surrounding landscape. This gives buyers a fuller scope of what your property provides. Working with a professional photographer is the best way to get clean, consistent pictures. They’ll have the equipment and the editing software to create a memorable viewing experience.
Work with an agent
A real estate agent that specializes in selling Malibu real estate will know what steps to take so your listing doesn’t linger on the market. They have access to services like professional photographers and home stagers. This ensures your home looks the best it can in its listing. An agent also has access to a local MLS. Listing on the MLS makes your property available to other buyers’ agents in the area, who show their clients. The MLS also feeds into public listing platforms. This boosts your home’s exposure, increasing the chance of an offer.
Write an accurate listing
In Malibu, sellers can mention amenities like its nearby beaches, a waterfront view, and outdoor recreation at spots like Malibu Lagoon State Beach. Residents also love shopping in Malibu Village.
Supplement with marketing
Creating a stellar listing won’t have the desired effect if it can’t reach the right buyers. This is why sellers need to supplement their listings with marketing. A seller’s agent is invaluable in marketing efforts. They have strategies and connections in place to increase its reach. In a home listing, adding the correct keywords helps your listing pop up in a buyer’s search.
To increase online visibility, an agent will also use social media platforms. Sites like Facebook and Instagram support a massive number of users each day. Harnessing this viewership can help your listing receive more attention. It’s also important to provide multiple online resources for all buyer types. These include virtual tours, videos, and interactive maps. An agent also uses in-person marketing by planning open houses, home showings, and setting up signs.